HOME FRAUD DEFENSE — PRESS KIT
================================================================

Updated: April 2026

This press kit contains company background, founder information, and
brand assets for editorial coverage of Home Fraud Defense.

----------------------------------------------------------------
CONTENTS
----------------------------------------------------------------

01-Press-Kit-PDF/
    HFD_Press_Kit.pdf
    One-page company fact sheet: about, founder, credentials,
    verified statistics, and press contact.

02-Logos/
    HFD-Logo-Shield-OnWhite.png       Shield mark on white background (1024px)
    HFD-Logo-Shield-OnBlack.png       Shield mark on black background (2000px)
    HFD-Logo-Shield-Transparent.png   Shield mark, transparent background (1024px)
    HFDCP-Logo-FullLockup-OnBlack.png         HFDCP full lockup on black
    HFDCP-Logo-FullLockup-Transparent.png     HFDCP full lockup, transparent

03-Founder-Photos/
    John-Rowan-Environmental-Hi-Res.jpg    Lobby portrait, print resolution
    John-Rowan-Environmental-Web.jpg       Same photo sized for web (1200px)
    John-Rowan-Headshot-Hi-Res.jpg         Formal outdoor headshot, print resolution
    John-Rowan-Headshot-Web.jpg            Same photo sized for web (1200px)

04-Brand-Colors/
    HFD-Brand-Colors-Reference.pdf
    Navy, Gold, and Cream palette with Hex, RGB, CMYK, and Pantone
    values plus usage guidance.

----------------------------------------------------------------
USAGE PERMISSIONS
----------------------------------------------------------------

All assets in this kit are free to use in editorial coverage of
Home Fraud Defense without prior approval.

Permitted:
  - Embedding logos and photos in news articles, broadcast segments,
    podcast episodes, online publications, and industry reports
  - Resizing and cropping photos to fit editorial layouts
  - Using the press kit PDF as a source for quotes and statistics

Not permitted without written permission:
  - Modifying the logo color, proportions, or adding effects
  - Using assets in advertising for products not affiliated with
    Home Fraud Defense
  - Implying endorsement by Home Fraud Defense of any third-party
    product, service, or organization

----------------------------------------------------------------
VERIFIED STATISTICS (free to cite)
----------------------------------------------------------------

$173M    Lost to U.S. real estate fraud in 2024
         Source: FBI Internet Crime Complaint Center (IC3)

#2       Arizona's national rank for real estate fraud impact
         Source: FBI IC3, 2024

$50M+    Arizona real estate fraud losses, 2024
         Source: AZFamily reporting, December 2025

1 in 4   Consumers targeted by transaction-related fraud
         Source: CertifID State of Wire Fraud Report, 2025

$500M+   Annual U.S. wire fraud losses
         Source: CertifID, 2025

----------------------------------------------------------------
ASSETS AVAILABLE ON REQUEST
----------------------------------------------------------------

  - Vector logo files (SVG, EPS, AI)
  - Monochrome (single-color) logo variants
  - Product screenshots (iOS app, Android app, web platform)
  - Additional founder photos
  - Interview availability (typically same-day response on deadline)
  - Subject matter expert quotes on specific fraud topics

Email the press contact below for any of the above.

----------------------------------------------------------------
PRESS CONTACT
----------------------------------------------------------------

John Rowan, Founder
Home Fraud Defense
John@homefrauddefense.org

Full newsroom: homefrauddefense.org/newsroom
Credentials:   homefrauddefense.org/credentials

================================================================
Home Fraud Defense is the national fraud prevention platform for
real estate consumers and the professionals who serve them.
Listed by the Arizona Department of Real Estate. ARELLO Affiliate
Member. Phoenix, Arizona.
================================================================
